STRATEGY
The strategy focuses on achieving the purpose of the site through design.
When developing a strategy for the design of a website it is important to understand the end-user(s), the content to be communicated, and the context of the website.
Understanding the end-user(s)
- UX/UI
- Human-centered design
- Empathy
- Viewing and Browsing Patterns
Content
- Brand
- Products or Services
- Information to be Communicated
- Contact Info
Context
- Type of site
- Industry
- Purpose and Circumstances
- Design and Technology Consideration